FIRST WORD · MORE DETAILS TO FOLLOW
Every story opens in its correct destination: Calendar for dates, Globe for places, Swag Bag for collaboration objects and Major Events for the wider ecosystem.
THE BUZZ NEVER STOPS
This is happening.
When it happens.
Where it lives.
What it leaves behind.
The wider world around it.
THE LIVE COLLABORATION WIRE
Choose a city, a category and then a brand. Stop whenever the stories feel right.
Altuzarra's official journal announced an exclusive collaboration with Aveda, a plant-powered hair-care company, creating a Fashion-to-Beauty crossover.
Aveda's official holiday page describes a 30-year partnership with the Yawanawá People and a limited-edition aroma whose packaging and designs were co-created with the community. Aveda also states that it compensated the community for traditional designs and essences and supports land protection in the Brazilian Amazon.
TURN THE BUZZ INTO A PLAN