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THE CHINWAGY BUZZ · FIRST VERIFIED WORD

Sprite Returns as the NBA’s Official Global Soft Drink Partner

Sprite×National Basketball Association

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

Sprite rejoined the NBA as Official Global Soft Drink Partner under a multiyear global marketing partnership, with co-branded limited-edition cans, custom content and fan experiences.

Current status
Official collaboration
Known availability
Started 2026-03-17; the official source does not state an end date.
Place
International, Global
Source checked
September 4, 2026

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