CHINWAGYThe world's live brand collaboration wire
Join freeCreatorsIndustryContact
For you +
ReadersCreatorsBrands & IndustryContact Chinwagy

THE CHINWAGY BUZZ · FIRST VERIFIED WORD

Powerade’s FIFA World Cup 26 partnership expands into athlete, fan and artist activations

Powerade×FIFA×Lamine Yamal×Rodrygo Goes×Devon Rodriguez

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

Powerade presented its FIFA World Cup 26 program, including official sports-drink rights, athlete content with Lamine Yamal and Rodrygo Goes, in-stadium and fan activations, limited-edition signed bottles, and an art collaboration with Devon Rodriguez.

Current status
Official collaboration
Known availability
The official source confirms the collaboration; timing details remain under review.
Place
International, Canada, Mexico and United States
Source checked
September 13, 2026

SHARE OR FOLLOW THE BUZZ

Keep it moving.

Share the permanent Chinwagy profile, download a branded social card or save the story so its next update stays within reach.

FOLLOW THE STORY

More details will move this intelligence into the right Chinwagy destination.