THE CHINWAGY BUZZ

Maybelline New York × Hello Kitty Japan

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THE COLLABORATION

What to know
and where to go.

Hello Kitty takes over four Maybelline favorites in a limited Japan collection.

Maybelline Japan’s official page introduces Hello Kitty designs across Sky High mascara, Hyper Sharp liner, Super Stay Vinyl Ink and Fit Me foundation, with a limited sticker benefit at participating stores. Exact sell-through timing is not announced. Add the explicit Japan-store warning: some participating locations have already ended distribution.

Availability
Limited quantities; announced August 14, 2026
Place
Japan, Japan

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