Spectrum Teams Up With UK Athletics to Open Spectrum Studio, Official Home of Wildcat Storytelling

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

Spectrum became a multiyear Official Partner of UK Athletics, secured naming rights to the athletics content facility now called Spectrum Studio, and will support branded content and NIL opportunities for selected UK student-athletes. JMI Sports helped develop the agreement and Horizon Sports & Experiences represented Spectrum.

Current status

Official collaboration

Known availability

The official source confirms the collaboration; timing details remain under review.

Place

Lexington, United States

Source checked

September 7, 2026