Kentucky Athletics names Elijah Craig and Evan Williams official bourbon partners

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

UK Athletics announced a multiyear partnership with Heaven Hill Brands, naming Elijah Craig the Official Small Batch Bourbon Partner and Evan Williams the Official Bourbon Partner of the Kentucky Wildcats. The agreement includes naming rights for the Elijah Craig Club at Kroger Field and the Elijah Craig Speakeasy at Rupp Arena, plus integrated gameday activ

UK Athletics announced a multiyear partnership with Heaven Hill Brands, naming Elijah Craig the Official Small Batch Bourbon Partner and Evan Williams the Official Bourbon Partner of the Kentucky Wildcats. The agreement includes naming rights for the Elijah Craig Club at Kroger Field and the Elijah Craig Speakeasy at Rupp Arena, plus integrated gameday activations.

Current status

Official collaboration

Reported timing and availability

The published source describes the collaboration; timing details remain under review.

Place

Lexington, United States

Source checked

October 11, 2026