Heaven Hill Brands

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01 · Sep 16, 2026

Kentucky Athletics Partners with Heaven Hill Brands on Bourbon Experiences and Co-Branded Bottles

Heaven Hill Brands became a multiyear Kentucky Athletics partner. Elijah Craig received official small-batch bourbon partner status and naming rights for premium hospitality spaces, while Evan Williams became official bourbon partner with a Bourbon Nation program. Limited-edition co-branded bottles are also planned.

Official collaboration · Lexington

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