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THE CHINWAGY BUZZ · FIRST VERIFIED WORD

BRC Imagination Arts and Diageo — Johnnie Walker Princes Street experience

BRC Imagination Arts×Diageo×Johnnie Walker
Official image for BRC Imagination Arts and Diageo — Johnnie Walker Princes Street experience
Official collaboration image · verified from the named source

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

BRC Imagination Arts worked with Diageo on the design, storytelling, immersive media, production and installation of the Johnnie Walker Princes Street visitor experience in Edinburgh. The attraction welcomed consumers in summer 2021 and is presented as an operating visitor destination.

Current status
Official collaboration
Known availability
The published source describes the collaboration; timing details remain under review.
Place
Edinburgh, United Kingdom
Source checked
September 27, 2026

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