THE BRAND COLLABORATION WIRE
Follow the brands making something together. Explore related events in Calendar, places in Globe and collections in Swag Bag.
BRAND COLLABORATIONS
What brands are creating together.
When you can go.
Where you can go.
What you can collect.
The wider world around it.
THE BUZZ NEVER STOPS
TURN THE BUZZ INTO A PLAN
BRAND COLLABORATIONS
Choose a brand, narrow by category, then choose a city if the collaboration has a specific place. You can stop at any step.
New York City Football Club renewed and expanded its partnership with Hays, including recruitment support, stadium-related talent sourcing, and a co-created five-part YouTube series.
VITURE created a limited-edition Lens Shade design with Australian YouTuber and game reviewer BeatEmUps.
VITURE created a limited-edition Lens Shade design with musician and YouTube creator VuxVux.
Influencer states that it is an Official Global Marketing Partner of YouTube, forming an ongoing commercial relationship between the influencer-marketing agency and the video platform.
Channel Factory’s current case-study index names campaigns involving SodaStream, McDonald’s, McCafé, YouTube and a European football competition.
Influencer describes official global marketing partnerships with TikTok, Meta, Snap and YouTube, alongside data integrations supporting campaign reporting.
Monks and Hatch worked together to develop and test short-form video creative across YouTube, Facebook and other social channels, supporting Hatch’s customer acquisition and sales goals.
Viral Nation created and managed a multi-platform influencer campaign for Energizer, using six influencers across YouTube, Facebook and Instagram to drive holiday purchases.
Peacock × YouTube: global strategic partnership
Overhead Originals turns a live Leon Thomas performance aboard a Delta aircraft into original YouTube and inflight content.