THE BRAND COLLABORATION WIRE
Follow the brands making something together. Explore related events in Calendar, places in Globe and collections in Swag Bag.
BRAND COLLABORATIONS
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BRAND COLLABORATIONS
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Christy states that it has made the official towel of The Championships, Wimbledon for 39 years and presents its 2026 collection under that ongoing relationship.
Wimbledon and Babolat maintain a licensing and official-partner relationship covering tennis equipment, including a limited-edition collection designed to bring the Wimbledon atmosphere to fans.
Christy's official 2026 Wimbledon collection continues its official towel partnership with The Championships, Wimbledon, adding seasonal, children's and upcycled towel products.
Wimbledon’s official partner page documents named partnerships, licensing, and supplier relationships. The strongest crossover evidence is IBM Consulting’s collaboration with the AELTC and Babolat’s licensed limited-edition Wimbledon collection.
Range Rover’s partnership with The Championships, Wimbledon includes vehicle support for players and officials and an electrification-focused fleet programme.
Wimbledon’s official handbook documents distinct public activations by named partners: a Babolat racket-stringing and player-video experience, Barclays meet-and-greet sessions and prize opportunities, and an Emirates Experience with cabin crew, photos and prizes.
Wimbledon publicly documents IBM Consulting's ongoing collaboration with the AELTC and Babolat's licensed Wimbledon product collection, including rackets, strings, bags and shoes.
Goldbergh and Rosewood London hosted a private Wimbledon-season luncheon in Rosewood London's Centre Courtyard, extending their partnership after the Rosewood Chalet collaboration.
Goldbergh and Rosewood London hosted a tennis-themed luncheon in Rosewood London's Centre Courtyard, described as the next chapter in their partnership following the previous winter Chalet collaboration.
Ralph Lauren and The All England Lawn Tennis Club announced a multi-year extension of their Wimbledon partnership. Ralph Lauren continues as an Official Partner and Official Outfitter of The Championships.
Barclays is Wimbledon’s official banking partner and supports the Wimbledon Foundation.
Emirates is the Official Airline Partner of The Championships, Wimbledon.
Ralph Lauren x Wimbledon Partnership Extension