THE BRAND COLLABORATION WIRE
Follow the brands making something together. Explore related events in Calendar, places in Globe and collections in Swag Bag.
BRAND COLLABORATIONS
What brands are creating together.
When you can go.
Where you can go.
What you can collect.
The wider world around it.
THE BUZZ NEVER STOPS
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BRAND COLLABORATIONS
Choose a brand, narrow by category, then choose a city if the collaboration has a specific place. You can stop at any step.
Tim Hortons and Ryan Reynolds launched a multi-campaign partnership featuring the Ryan’s Scrambled Eggs breakfast box and a television commercial created in collaboration with Maximum Effort.
Tim Hortons and adidas created a limited-edition Tims-inspired footwear and apparel collection tied to National Coffee Day/National Donut Day activity.
NHL's 2026 Heritage Classic is presented under the Tim Hortons name and features the Montreal Canadiens versus the Winnipeg Jets at Princess Auto Stadium in Winnipeg on October 25, 2026. The article also describes the associated family skate and outdoor-game experience.
Fanatics created special uniforms for the Montréal Canadiens and Winnipeg Jets for the 2026 Tim Hortons NHL Heritage Classic, with collaboration from both teams and the NHL. The related jerseys and merchandise went on sale October 7, ahead of the October 25 outdoor game.
Tim Hortons launched a Harry Potter-themed menu, merchandise, packaging and a limited-time themed restaurant takeover in Toronto.