FIRST WORD · MORE DETAILS TO FOLLOW
Every story opens in its correct destination: Calendar for dates, Globe for places, Swag Bag for collaboration objects and Major Events for the wider ecosystem.
THE BUZZ NEVER STOPS
This is happening.
When it happens.
Where it lives.
What it leaves behind.
The wider world around it.
THE LIVE COLLABORATION WIRE
Choose a city, a category and then a brand. Stop whenever the stories feel right.
Nike and Converse partnered with Netflix’s Stranger Things to introduce a limited-edition collection including Converse Chuck 70 footwear, tied to the series’ fifth and final season.
Nextdoor and Netflix partnered to promote the final season of Stranger Things through a neighborhood-based holiday-lights contest and hyperlocal advertising campaign tied to community engagement.
Mastercard became the preferred payments partner for Netflix Bites, Stranger Things: The First Shadow and Netflix House, with cardholder access benefits.
Netflix and Target launched a Stranger Things 5 product collection, dedicated shopping destination and immersive in-store experience.
TURN THE BUZZ INTO A PLAN