THE BRAND COLLABORATION WIRE

The Chinwagy
Buzz.

See which brands are working together, what they created and where you can explore it.

BRAND COLLABORATIONSWhat’s
next?

Follow the brands making something together. Explore related events in Calendar, places in Globe and collections in Swag Bag.

BRAND COLLABORATIONS

Explore the collaborations.

Find the brands, what they created together and where to experience it.

The Macallan × Harrods × Javi Aznárez × David Carson × Sir Peter Blake × Jamie Fobert

The Macallan opens Harrods boutique with exclusive Rare Cask edition and collaborative design

The Macallan opened a boutique at Harrods in partnership with the department store. The experience includes a Harrods-exclusive 100-bottle Rare Cask 2026 release designed by Javi Aznárez, artwork by David Carson and Sir Peter Blake, and architecture developed in collaboration with Jamie Fobert.

London, United KingdomSpirits

The Macallan × Sir Peter Blake × Valerio Adami × Michael Dillon

The Macallan Romantica Collection × Sir Peter Blake × Valerio Adami × Michael Dillon

Collaboration

BRAND COLLABORATIONS

Explore the collaborations.

Preparing the latest collaboration stories…

01The Buzz

What brands are creating together.

02The Calendar

When you can go.

03The Globe

Where you can go.

04The Swag Bag

What you can collect.

05Major Events

The wider world around it.

THE BUZZ NEVER STOPS

Make the Buzz yours.

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TURN THE BUZZ INTO A PLAN

The Chinwagy
Buzz.

Explore the collaborations.

Start with a brand.

The Macallan opens Harrods boutique with exclusive Rare Cask edition and collaborative design

The Macallan Romantica Collection × Sir Peter Blake × Valerio Adami × Michael Dillon

Explore the collaborations.

Make the Buzz yours.

Know first.
Then know where to go.

Explore the collaborations.

Start with a brand.

The Macallan opens Harrods boutique with exclusive Rare Cask edition and collaborative design

The Macallan Romantica Collection × Sir Peter Blake × Valerio Adami × Michael Dillon

The ChinwagyBuzz.

Start with a brand.

The Macallan opens Harrods boutique with exclusive Rare Cask edition and collaborative design

The Macallan Romantica Collection × Sir Peter Blake × Valerio Adami × Michael Dillon

Make the Buzz yours.

Know first.Then know where to go.

Start with a brand.

The Macallan opens Harrods boutique with exclusive Rare Cask edition and collaborative design

The Macallan Romantica Collection × Sir Peter Blake × Valerio Adami × Michael Dillon

The Chinwagy
Buzz.

Know first.
Then know where to go.