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THE BRAND COLLABORATION WIRE

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BRAND COLLABORATIONS

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Earlier collaborationTencent Music Entertainment × Dream Music Group × Huace Film & TV × RUYIFILM × Zhejiang Satellite TV

Tencent Music expands strategic partnerships into co-created content, physical offerings and offline experiences

Tencent Music Entertainment reported expanded strategic partnerships beyond traditional music licensing. With Dream Music Group, it secured first-release access while expanding into content co-creation, physical offerings and offline experiences. It also partnered with Huace Film & TV, RUYIFILM and Zhejiang Satellite TV on original soundtracks and music variety shows.

Music & Audio
01The Buzz

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02The Calendar

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03The Globe

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04The Swag Bag

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05Major Events

The wider world around it.

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