THE BRAND COLLABORATION WIRE
Follow the brands making something together. Explore related events in Calendar, places in Globe and collections in Swag Bag.
BRAND COLLABORATIONS
What brands are creating together.
When you can go.
Where you can go.
What you can collect.
The wider world around it.
THE BUZZ NEVER STOPS
TURN THE BUZZ INTO A PLAN
BRAND COLLABORATIONS
Choose a brand, narrow by category, then choose a city if the collaboration has a specific place. You can stop at any step.
Tech Mahindra and SpaceXSI announced a collaboration combining Tech Mahindra’s engineering and AI consulting capabilities with SpaceXSI’s AI-powered development platform, including joint go-to-market initiatives and customer engagements.
Anthropic expanded its AI for Science program through partnerships with scientific foundations, institutions, research groups and research initiatives, including collaborative work with HHMI Janelia Research Campus and support for the Allen Institute and other named organizations.
NYCFC named Modular Space Corporation its official partner after ModSpace's Sports and Entertainment Division built the club's permanent training facility.
Oura lists Headspace among its partners and says Headspace audio content is featured in the Oura App to help users relax and manage stress.
Titans staff volunteered with Hands On, powered by United Way, on projects supporting Healing Minds and Souls' community and garden spaces.
Bain & Company is identified as a launch partner in SpaceXSI's official partner network, combining Bain's transformation expertise with SpaceXSI AI capabilities for customers.
Databricks is named as a launch partner in SpaceXSI's partner network, supporting enterprise adoption and scaling of AI.
Galatiq is identified as a SpaceXSI launch partner providing forward-deployed engineering services powered by Grok.
NVIDIA is named as a launch partner in SpaceXSI's official partner network, with the relationship focused on enterprise agentic development.
Snowflake is named as a launch partner in SpaceXSI's partner network, combining Snowflake's enterprise AI platform with SpaceXSI development tools.
Liverpool FC opened a Forever Reds Lounge at Anfield as a matchday hospitality space and non-matchday community hub delivered with Forever Reds, LFC Foundation and Red Neighbours.
Florida Panthers announced new and enhanced spaces at Amerant Bank Arena, a named arena relationship involving Amerant Bank. The exact article was not supplied, so the collaboration details remain provisional.
China Life’s official 2024 corporate responsibility report states that it has established strategic cooperation relationships with 59 enterprises and institutions, and lists numerous named partners.
DreamWorks Animation and the Association of Children’s Museums are partnering on a year-long museum activation incorporating Gabby’s Dollhouse into children’s-museum programming and spaces.
Fueguia 1833 and Waldorf Astoria New York developed the hotel's exclusive signature scent, integrated into the hotel's public spaces and residences and sold as candles and diffusers.
Korean Air hosted the first K-FDM seminar at its headquarters, bringing together the Ministry of Land, Infrastructure and Transport, KIAST, representatives from 13 Korean airlines, and aviation-safety experts. GE Aerospace and Teledyne Controls participated as sponsors and shared flight-data innovation solutions. The participants agreed to continue practical cooperation through a working group.
Garmin expanded its Guided Visual Approaches database with additional runways and airports, including locations in Mexico, through a collaboration with Hughes Aerospace.
TOV Furniture and cosmetics brand Tarte collaborated on furniture designs and beauty-oriented interior spaces, including staff lounge, entryway, influencer glam lounge and dining areas.
Austin FC and 4ATX Foundation joined Street Soccer USA, Austin Parks Foundation and Soccer Assist to establish the Verde Pitch Alliance, committing $2 million toward more free public soccer spaces. The article also describes the resulting Adam R. Scripps Street Soccer Park at Walnut Creek Elementary School.
Former NASA astronaut and Artemis II commander Reid Wiseman became an official ambassador for the Mercedes-AMG PETRONAS F1 Team, contributing spaceflight perspectives on innovation, leadership, teamwork and high-performance culture.
The culinary program for the forthcoming Signia Hilton Savannah is being developed in partnership with Savannah-based hospitality company Grey Spaces, led by Chef Mashama Bailey and restaurateur Johno Morisano.
The New York Giants, New York Jets and MetLife Stadium extended their partnership with Corona and Modelo. The agreement includes Official Cervezas status, a Beer Garden title sponsorship, branded destination spaces, hospitality, stadium activations and annual team-themed events at participating bars.
The Jets, MetLife Stadium and the New York Giants extended their partnership with Corona and Modelo, including a new Beer Garden title sponsorship, expanded activations, premium hospitality, branded destination spaces and team-themed events at participating bars.
Slip's official collaborations page says, “We are honored to have collaborated with some of our favorite brands,” and lists named partners across beauty, fashion, retail, hospitality and culture, including Victoria Beckham Beauty, OUAI, Coachella, Mumm Champagne and others.