THE BRAND COLLABORATION WIRE
Follow the brands making something together. Explore related events in Calendar, places in Globe and collections in Swag Bag.
BRAND COLLABORATIONS
What brands are creating together.
When you can go.
Where you can go.
What you can collect.
The wider world around it.
THE BUZZ NEVER STOPS
TURN THE BUZZ INTO A PLAN
BRAND COLLABORATIONS
Choose a brand, narrow by category, then choose a city if the collaboration has a specific place. You can stop at any step.
United Airlines reported two named collaborations: new international business-class menu items developed with Chef’s Table, bringing 30 dishes from world-renowned chefs, and an expanded Lyft collaboration allowing MileagePlus members to redeem airline miles for rides directly in the Lyft app.
Lyft Ads worked with Comcast’s Xfinity on wrapped Lyft vehicles featuring Jurassic Park branding around the Super Bowl, alongside sponsorship activity for Bay Wheels.
Official Rideshare Partnership with Lyft
The refreshed Citi / AAdvantage Executive World Legend Mastercard links lounge access with hotel, car, rideshare and cultural benefits.
MileagePlus members can earn miles and pay for eligible Lyft rides with miles.