THE BRAND COLLABORATION WIRE
Follow the brands making something together. Explore related events in Calendar, places in Globe and collections in Swag Bag.
BRAND COLLABORATIONS
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Where you can go.
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BRAND COLLABORATIONS
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Kalshi became a Preferred Prediction Market Exchange of the NBA and will integrate official NBA data while cooperating with the league on market integrity, consumer protection and athlete safety.
The NBA designated Kalshi as a Preferred Prediction Market Exchange, granting rights to use NBA intellectual property, marketing rights, promotional activations, and official NBA data for authorized NBA-related prediction markets.
Kalshi launched a new advertising campaign with musician J Balvin.
Kalshi partnered with The Men in Blazers Media Network ahead of a global soccer tournament.
Kalshi partnered with The Weather Company to bring scientific weather data to prediction markets.
Kalshi was named the US Open's first official prediction market partner.
Kalshi became the official prediction market sponsor of House of GOAL.
Wealthsimple and Kalshi partnered to bring prediction markets to Canada.
The Los Angeles Dodgers and Kalshi announced a multi-year partnership.
Kalshi integrated Cash App Pay, described in the official announcement as its first prediction-market payment partner. The integration allows customers to use Cash App Pay as a payment method when participating in Kalshi markets.
Kalshi announced an integration allowing users to share Kalshi market odds and forecasts directly to Threads. The collaboration connects Kalshi’s prediction data with Meta’s social platform for user-facing distribution and discussion.
Kalshi announced a partnership with Coinbase Custody to safeguard USDC held on Kalshi. The collaboration provides digital-asset custody infrastructure supporting Kalshi’s USDC-powered prediction-market activity.