FIRST WORD · MORE DETAILS TO FOLLOW
Every story opens in its correct destination: Calendar for dates, Globe for places, Swag Bag for collaboration objects and Major Events for the wider ecosystem.
THE BUZZ NEVER STOPS
This is happening.
When it happens.
Where it lives.
What it leaves behind.
The wider world around it.
THE LIVE COLLABORATION WIRE
Choose a city, a category and then a brand. Stop whenever the stories feel right.
Harvard Athletics and Wegmans established a 2025-26 collaboration covering fresh meal solutions, catering for athletic events, fueling stations, team meals, fan hospitality, and community programming.
Harvard Athletics and Rudsak teamed up for a third consecutive year to distribute “One Crimson” sweatshirts to incoming students. The newly expanded sponsorship also includes Rudsak apparel for athletics leadership, visibility at multiple sports, Fenway Park activation around the Harvard-Yale football game, and a Harvard Collection made with the COOP.
TURN THE BUZZ INTO A PLAN