FIRST WORD · MORE DETAILS TO FOLLOW
Every story opens in its correct destination: Calendar for dates, Globe for places, Swag Bag for collaboration objects and Major Events for the wider ecosystem.
THE BUZZ NEVER STOPS
This is happening.
When it happens.
Where it lives.
What it leaves behind.
The wider world around it.
THE LIVE COLLABORATION WIRE
Choose a city, a category and then a brand. Stop whenever the stories feel right.
The official Orient Express La Minerva press release states that Gigi Rigolatto will bring la dolce vita to the hotel and that Gigi is developed in collaboration with RIKAS Hospitality Group.
Gola Classics and Engineered Garments created a FW25 Match Slip On footwear capsule combining Gola’s archive silhouette with Engineered Garments’ design approach.
Gola Classics partnered with Maximilian Raynor to sponsor his London Fashion Week AW26 catwalk show and after-party. Gola footwear and bags appeared in the show, including reworked and bespoke pairs.
RIKAS and Paris Society unified operations in Dubai to collaborate on several new restaurant and beach-club openings, including Gigi Rigolatto and Maison Revka projects.
LEGOLAND New York’s 2026 media kit describes LEGO Ferrari Build & Race, an attraction combining LEGO building and Ferrari racing themes. It identifies the attraction as the sixth LEGO Ferrari attraction launched through Merlin Entertainments’ global partnership with Ferrari.
Delano Miami Beach reopened with Paris Society culinary concepts including Gigi Rigolatto, marking Gigi's first United States outpost.
De Beers and National Geographic’s Okavango Eternal partnership supports conservation of the Okavango Delta’s source waters and related community and scientific programmes.
QatarEnergy, Shell and Sonangol E&P signed an agreement with Angola’s ANPG concerning offshore Blocks 8, 23 and 28. The official newsroom identifies the shared activity and all participating parties.
Shield AI became an official technology partner of 23XI Racing. The parties are integrating Shield AI’s Hivemind Benchmark software analytics tool to support driver development, post-race debriefs, race strategy and competitive performance. Shield AI branding appeared on Corey Heim’s No. 67 Toyota at Chicagoland Speedway.
Rocco Forte Hotels’ future Masseria del Cardinale in Puglia is being designed in collaboration with Florence-based Luigi Fragola Architects, with the hotel scheduled to debut in 2028.
Merlin and Warner Bros. Discovery Global Experiences are working with the LEGO Group to create the world’s first LEGO Harry Potter land and Harry Potter-themed guest accommodation at LEGOLAND Deutschland Resort.
Merlin and Tencent launched a strategic technology partnership focused on personalised digital journeys, smart services, avatar interaction, data and immersive guest experiences for current and planned LEGOLAND Resorts in China.
Merlin is developing space-themed LEGO experiences, including indoor rollercoasters, at LEGOLAND Florida Resort and LEGOLAND California Resort in close collaboration with The LEGO Group.
LEGOLAND New York’s new indoor LEGO Ferrari Build & Race attraction lets visitors build, test and digitally race LEGO Ferrari creations. The official media kit identifies it as part of Merlin Entertainments’ global partnership with Ferrari and as the sixth LEGO Ferrari attraction.
LEGOLAND Windsor’s 2026 LEGO Festival includes a new LEGO Pokémon Play Zone featuring LEGO Pokémon SMART Play sets and an interactive LEGO Pokémon: Trainer Center experience. The activity is a named LEGO–Pokémon collaboration presented inside a LEGOLAND resort event.
Nike and LEGO launched a multi-year partnership featuring co-branded products, immersive experiences and community activations, including the Nike and LEGO Play Arena at LEGOLAND California.
The Met and Vacheron Constantin launched an 18-month artisan residency focused on preserving and reinterpreting traditional craft techniques. Three selected artisans engage with The Met collection and staff and travel to Geneva to work with Vacheron Constantin craftspeople.
A multi-party conservation collaboration supported the introduction of southern white rhino from South Africa to Tanzania through partnerships involving Tanzanian authorities, a South African conservancy and safari-industry participants.
TURN THE BUZZ INTO A PLAN