FIRST WORD · MORE DETAILS TO FOLLOW
Every story opens in its correct destination: Calendar for dates, Globe for places, Swag Bag for collaboration objects and Major Events for the wider ecosystem.
THE BUZZ NEVER STOPS
This is happening.
When it happens.
Where it lives.
What it leaves behind.
The wider world around it.
THE LIVE COLLABORATION WIRE
Choose a city, a category and then a brand. Stop whenever the stories feel right.
Weight Watchers and FlavCity launched a limited-edition Whipped Lemonade protein smoothie powder and a 10-week Summer Strength Club experience featuring strength training, recipes, coaching and community programming.
Weight Watchers and FlavCity announced a summer collaboration featuring a limited-edition protein smoothie powder and a 10-week Summer Strength Club experience. The source identifies FlavCity as Weight Watchers’ official protein collaborator of the summer. ([corporate.ww.com](https://corporate.ww.com/news/news-details/2026/Weight-Watchers-and-FlavCity-Announce-Collaboration-Focused-on-Strength-Nutrition-and-Community/default.aspx?utm_source=openai))
TURN THE BUZZ INTO A PLAN