Follow the brands making something together. Explore related events in Calendar, places in Globe and collections in Swag Bag.
BRAND COLLABORATIONS
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BRAND COLLABORATIONS
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The NBA expanded its existing DraftKings agreement to include prediction markets and nationwide promotion, with enhanced integrity obligations and market restrictions.
Delta’s current newsroom lists named relationships including a Delta SkyMiles–World of Hyatt loyalty relationship, Sport 24 live sports through Delta Sync, DraftKings SkyPicks, Starbucks mileage earning and Wall Street Journal content on Delta Sync.
DraftKings’ supplied newsroom index identifies an extended agreement with IC360 involving integrity-monitoring and anti-harassment technology across sportsbook and prediction-market platforms.
Sportsbooks
NFL × DraftKings × FanDuel × Fanatics Betting and Gaming
The NFL announced multi-year commercial agreements with DraftKings, FanDuel and Fanatics Betting and Gaming, including hospitality, tentpole-event presence, digital integrations and official data access.