THE BRAND COLLABORATION WIRE
Follow the brands making something together. Explore related events in Calendar, places in Globe and collections in Swag Bag.
BRAND COLLABORATIONS
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BRAND COLLABORATIONS
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Wimbledon and Babolat maintain a licensing and official-partner relationship covering tennis equipment, including a limited-edition collection designed to bring the Wimbledon atmosphere to fans.
Wimbledon’s official partner page documents named partnerships, licensing, and supplier relationships. The strongest crossover evidence is IBM Consulting’s collaboration with the AELTC and Babolat’s licensed limited-edition Wimbledon collection.
Wimbledon’s official handbook documents distinct public activations by named partners: a Babolat racket-stringing and player-video experience, Barclays meet-and-greet sessions and prize opportunities, and an Emirates Experience with cabin crew, photos and prizes.
Wimbledon publicly documents IBM Consulting's ongoing collaboration with the AELTC and Babolat's licensed Wimbledon product collection, including rackets, strings, bags and shoes.
Babolat × Automobili Lamborghini Padel 2026