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THE CHINWAGY BUZZ · FIRST VERIFIED WORD

Xumo connects its premium streaming inventory through The Trade Desk OpenPath

Xumo×The Trade Desk
Official image for Xumo connects its premium streaming inventory through The Trade Desk OpenPath
Official collaboration image · verified from the named source

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

Xumo launched a direct supply-path connection to its premium streaming inventory through The Trade Desk’s OpenPath, enabling more direct connected-TV buying and measurement access.

Current status
Official collaboration
Known availability
The official source confirms the collaboration; timing details remain under review.
Place
New York, United States
Source checked
September 15, 2026

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