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THE CHINWAGY BUZZ · FIRST VERIFIED WORD

Ram becomes official truck partner of PBR through TKO partnership

PBR×Ram Trucks

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

Ram became the official truck partner of PBR through a multi-year TKO partnership. The relationship includes PBR event integration, custom content, fan activations and on-site experiences centered on the bucking chute and live events.

Current status
Official collaboration
Known availability
The official source confirms the collaboration; timing details remain under review.
Place
New York, United States
Source checked
September 14, 2026

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