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THE CHINWAGY BUZZ

Maybelline New York × OpenAI × ModiFace

Maybelline New York×OpenAI×ChatGPT×ModiFace×L’Oréal

THE COLLABORATION

What to know
and where to go.

Maybelline virtual makeup try-on is coming directly to ChatGPT.

L’Oréal’s official 2026 announcement says Maybelline New York will bring Makeup Virtual Try-On to ChatGPT using ModiFace technology. A launch date and market rollout were not stated, so Chinwagy labels the experience announced rather than live.

Availability
Announced June 17, 2026; launch timing TBA

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