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THE CHINWAGY BUZZ · FIRST VERIFIED WORD

Mars Petcare and Strava launch pet activity-tracking partnership through IAMS

Mars Petcare×Strava×IAMS
Official image for Mars Petcare and Strava launch pet activity-tracking partnership through IAMS
Official collaboration image · verified from the named source

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

Mars Petcare’s IAMS brand partnered with Strava on a Pet Tag feature and community challenges encouraging users to log walks, runs and hikes with their pets.

Current status
Official collaboration
Known availability
The official source confirms the collaboration; timing details remain under review.
Place
London, United Kingdom
Source checked
September 9, 2026

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