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THE CHINWAGY BUZZ · FIRST VERIFIED WORD

LiveRamp, Snowflake and Cross Screen Media collaborate on CTV activation and measurement

LiveRamp×Snowflake×Cross Screen Media×Yahoo DSP×Magnite×PubMatic
Official image for LiveRamp, Snowflake and Cross Screen Media collaborate on CTV activation and measurement
Official collaboration image · verified from the named source

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

LiveRamp and Snowflake provided Cross Screen Media with a governed data-collaboration foundation for CTV audience activation, deduplicated measurement and expanded reach across multiple media partners, including Yahoo DSP, Magnite and PubMatic.

Current status
Official collaboration
Known availability
The official source confirms the collaboration; timing details remain under review.
Place
International, United States
Source checked
September 14, 2026

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