Jack Daniel's expands music and racing collaborations with Shaboozey, McLaren Racing and Universal Music Group for Brands

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

Brown-Forman's 2025 annual report describes Jack Daniel's partnership with Shaboozey, events at Jack's Garage, and the brand's sponsorship with McLaren Racing in partnership with Universal Music Group for Brands.

Current status

Official collaboration

Known availability

The official source confirms the collaboration; timing details remain under review.

Place

Austin, United States

Source checked

September 8, 2026