Porsche Brand Pop-Up Huaihai Road in Shanghai
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The Chinwagy Globe/Porsche/Shanghai

Porsche × Huaihai Road × Shanghai Culture

Porsche Brand Pop-Up Huaihai Road

Porsche's first Asian brand pop-up used two floors of heritage, interactive storytelling and personalisation to create an urban community hub.

Official venue informationArchivedShanghai
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AddressHuaihai Road, Shanghai
ExperienceHeritage · Personalisation · Community · 100,000 visitorsConcept Space
RegionShanghai, ChinaAsia Pacific
Official sourcePorscheDirect venue information

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Porsche Brand Pop-Up Huaihai Road visual

The experience

Porsche, experienced in Shanghai.

Porsche's first Asian brand pop-up used two floors of heritage, interactive storytelling and personalisation to create an urban community hub. Chinwagy keeps the practical details together so readers can move from discovery to a real visit.

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