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Buzz.

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LIVE COLLABORATION INTELLIGENCE15,961current stories

Every story opens in its correct destination: Calendar for dates, Globe for places, Swag Bag for collaboration objects and Major Events for the wider ecosystem.

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01The Buzz

This is happening.

02The Calendar

When it happens.

03The Globe

Where it lives.

04The Swag Bag

What it leaves behind.

05Major Events

The wider world around it.

THE LIVE COLLABORATION WIRE

28 current stories ready to explore.

Official and authoritative intelligence · updated throughout the day
01
Buzz · Official collaboration · Sep 28, 2026Orlando Squeeze × Major League Pickleball × FanDuel Sports Network

Major League Pickleball and FanDuel Sports Network local distribution agreement for Orlando Squeeze matches

Major League Pickleball and FanDuel Sports Network announced a local distribution agreement providing television and streaming coverage of select 2025 Orlando Squeeze and Miami Pickleball Club matches across Florida. The agreement began with MLP Orlando and included a pro-am exhibition involving Orlando Squeeze players and former Orlando Magic members.

Orlando, United StatesSports · Art, Culture & Entertainment
04
Buzz · Official collaboration · Sep 24, 2026Columbus Sliders × DoorDash × Major League Pickleball

Columbus Sliders — DoorDash-presented MLP events

The official Columbus Sliders page lists Columbus Sliders matches and MLP events presented by DoorDash, including the 2026 MLP Finals and other events.

Columbus, United StatesSports · Logistics & Delivery
07
Buzz · Official collaboration · Sep 19, 2026Sanrio × Mynavi × Next Heroine Golf Tour

Sanrio Smile Golf Tournament sponsorship

Sanrio sponsors selected Next Heroine Golf Tour matches promoted as the Sanrio Smile Golf Tournament, including character appearances and activities.

Global, JapanSports · Toy & Consumer Goods
08
Buzz · Official collaboration · Sep 17, 2026St. Louis CITY SC × Michelob ULTRA × DIRECTV FOR BUSINESS

CITY on Tap presented by Michelob ULTRA

CITY SC operates an ongoing official bar-and-restaurant network where fans can watch matches, receive Michelob ULTRA specials and access MLS coverage through DIRECTV FOR BUSINESS.

St. Louis, United StatesFood & Drink · Restaurants
09
Buzz · Happening now · Sep 17, 2026La Liga × China Mobile Migu

LALIGA and Migu sign exclusive Mainland China media partnership

LALIGA and China Mobile Migu signed an exclusive new-media partnership for Mainland China, with all 380 LALIGA EA SPORTS matches each season available through 2029/30, plus localized programming and highlights.

Beijing, ChinaTelecoms · Media & Publishing
10
Buzz · Happening now · Sep 17, 2026LOVB Atlanta × Flexcar

Flexcar becomes official partner of LOVB Atlanta

Flexcar became an official partner of LOVB Atlanta for the 2026 season, providing vehicles for athletes and staff. The collaboration includes front-of-jersey branding, videoboard features at home matches, in-venue giveaways, newsletter integration and custom content.

Atlanta, United StatesSports · Home & Design
11
Buzz · Official collaboration · Sep 17, 2026LOVB Pro × Rippling

LOVB and Rippling announce five-year strategic partnership

Rippling became a premier LOVB sponsor and the league's core business operations platform across its youth-club and professional ecosystem. The partnership includes prominent in-venue branding during LOVB Pro matches and creative integrations such as the “Rippling | The libero for your business” platform.

Global, United StatesSports
14
Buzz · Official collaboration · Sep 12, 2026FedEx × K League × FC Seoul × Ulsan HD FC × Daejeon Hana Citizen × FC Anyang × K League Assist

FedEx Extends K League Collaboration for a Third Consecutive Year

FedEx continued its collaboration with K League, including joint marketing initiatives and FedEx Zones at selected club home matches.

Seoul, South KoreaHome & Design · Logistics & Delivery
15
Buzz · Official collaboration · Sep 11, 2026Enel × AC Milan

Enel Official Energy Partner of AC Milan

Enel became AC Milan’s Premium Partner and Official Energy Partner, with the collaboration spanning home Serie A and Coppa Italia matches.

Milan, ItalyEnergy & Utilities · Home & Design
17
Buzz · Official collaboration · Sep 10, 2026Squirt × Keurig Dr Pepper × Soccer United Marketing × Federación Mexicana de Futbol × Mexican Men's National Team × Mexican Women's National Team

Squirt joins KDP's multi-year sponsorship of Mexico's national soccer teams and MexTour events

Squirt is one of the KDP portfolio brands named as a beverage category sponsor for the Mexican men's and women's national teams' U.S. tours, including MexTour and MexTour W, with sampling, branded moments and local retail activations around matches.

Global, United StatesFood & Drink · Department Stores & Retail
18
Buzz · Happening now · Sep 10, 2026FC Barcelona × Midea

Midea to become new FC Barcelona Main Partner from 2026/27 season

Midea became FC Barcelona’s Main Partner and Official Home Appliances Partner for five seasons beginning July 1, 2026. The agreement includes Midea branding on the left sleeve of the first-team jersey during matches and training.

Barcelona, SpainHome & Design · Education & Learning
19
Buzz · Official collaboration · Sep 8, 2026LOVB Pro × YETI

YETI Signs on as Official Partner Ahead of LOVB Season Two

YETI became an Official Partner of LOVB Pro and LOVB Clubs for the 2026 season. YETI products are integrated with teams and sidelines for training and matches, alongside matchday, digital, social and content visibility.

Global, United StatesSports · Education & Learning
21
Buzz · Official collaboration · Sep 7, 2026Peñafiel × Federación Mexicana de Futbol × Soccer United Marketing × Mexican Men's National Team × Mexican Women's National Team

Peñafiel sponsorship of MexTour and MexTour W

Peñafiel is one of the KDP portfolio brands named as a U.S. beverage-category sponsor for the Mexican Men's and Women's National Teams and their MexTour and MexTour W matches.

United States, United StatesFood & Drink · Non-Alcoholic Beverages
22
Buzz · Official collaboration · Sep 7, 20267UP × Soccer United Marketing × Federación Mexicana de Futbol × Mexican Men's National Team × Mexican Women's National Team

7UP Named a U.S. Beverage Category Sponsor of MexTour and MexTour W

7UP is one of the Keurig Dr Pepper portfolio brands designated as a U.S. beverage category sponsor for the Mexican national teams' U.S. tour matches, with planned sampling, branded moments and retail activations.

Global, United StatesFood & Drink · Department Stores & Retail
23
Buzz · Official collaboration · Sep 7, 2026Clamato × Soccer United Marketing × Federación Mexicana de Futbol × Mexican Men's National Team × Mexican Women's National Team

Clamato Named a U.S. Beverage Category Sponsor of MexTour and MexTour W

Clamato is one of the Keurig Dr Pepper portfolio brands serving as a U.S. beverage category sponsor for the Mexican national teams' U.S. tour matches, supported by sampling, branded experiences and retail promotions.

Global, United StatesFood & Drink · Department Stores & Retail
24
Buzz · Official collaboration · Sep 7, 2026Keurig Dr Pepper × Soccer United Marketing × Federación Mexicana de Futbol × Mexican Men's National Team × Mexican Women's National Team

Keurig Dr Pepper Announces Multi-Year Sponsorship of the Mexican National Teams in the U.S.

Keurig Dr Pepper became an official partner of the U.S. tours for Mexico's men's and women's national teams. The agreement includes consumer engagement experiences, sampling, branded moments and local retail activations around MexTour and MexTour W matches.

Global, United StatesDepartment Stores & Retail · Non-Alcoholic Beverages

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