Perion and Albertsons Media Collective Unlock First-Party Retail Audiences

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

Perion and Albertsons Media Collective created an omnichannel retail-media partnership allowing advertisers to use Albertsons’ purchase-based audiences across Perion’s display and digital-out-of-home formats.

Current status

Official collaboration

Reported timing and availability

The published source describes the collaboration; timing details remain under review.

Place

New York; Tel Aviv, United States; Israel

Source checked

October 10, 2026