Mermade Hair’s Dutch-market campaign included influencer partnerships and Barbie™ product launch activation

THE COLLABORATION

What to know
and where to go.

So PR reports that Mermade Hair worked with Dutch influencers Anna Nooshin, Nikkie Tutorials and Olcay Gulsen in paid partnerships, and that for the Barbie™ The Movie x Mermade Hair launch it partnered with five macro influencers and gifted a new product.

Availability

The source confirms the collaboration; its announcement date and current availability have not been verified.