JENNIE becomes adidas Originals co-designer for a collaborative collection

WHAT CHINWAGY KNOWS

The collaboration
is confirmed.

adidas announced its first collaborative collection with JENNIE and described her as moving from ambassador to creative collaborator and co-designer. ([news.adidas.com](https://news.adidas.com/home-of-innovation/originals/adidas-originals-by-jennie--the-first-collaboration-with-global-icon-jennie-unveiled/s/22b50af4-2b86-4722-bd7e-114b67949b58?utm_source=ope

adidas announced its first collaborative collection with JENNIE and described her as moving from ambassador to creative collaborator and co-designer. ([news.adidas.com](https://news.adidas.com/home-of-innovation/originals/adidas-originals-by-jennie--the-first-collaboration-with-global-icon-jennie-unveiled/s/22b50af4-2b86-4722-bd7e-114b67949b58?utm_source=openai))

Current status

Official collaboration

Reported timing and availability

Started 2026-09-01; the official source does not state an end date.

Place

Herzogenaurach, Germany

Source checked

October 13, 2026