Chinwagy/Brand portfolio
Uber
Follow Uber across collaborations, commercial partnerships, launches, experiences and places in one continuously updated Chinwagy profile.
The Chinwagy Buzz
Latest Uber collaborations
Johnnie Walker activation as part of Diageo’s FIFA World Cup 2026 partnership
Johnnie Walker is one of five Diageo brands being activated through Diageo’s role as Official Spirits Supporter in the Americas for the FIFA World Cup 2026, with planned on-the-ground activations, limited-edition bottles and retail programmes across the host cities.
Official collaboration · Global02 · Sep 15, 2026Smirnoff activation as part of Diageo’s FIFA World Cup 2026 partnership
Smirnoff is one of Diageo’s brands included in the FIFA World Cup 2026 activation programme, covering on-the-ground activations, limited-edition bottles and retail activity across the tournament’s 16 host cities.
Official collaboration · Global03 · Sep 14, 2026Uber partners with the U.S. Army to expand rideshare access
Uber and the U.S. Army launched a pilot to expand on- and off-base rideshare services and flexible earning opportunities for military members, families and surrounding communities.
Official collaboration · Global04 · Sep 13, 2026Lucid, Nuro and Uber launch premium global robotaxi program
Lucid joined Uber and Nuro to develop a next-generation premium robotaxi using Lucid Gravity vehicles, Nuro’s Level 4 autonomy system and Uber’s global marketplace. The program is expected to launch first in the San Francisco Bay Area before expanding to additional cities.
Official collaboration · San Francisco Bay Area05 · Sep 13, 2026Lucid, Uber and Nuro expand next-generation global robotaxi partnership
Lucid and Uber expanded their robotaxi partnership to at least 35,000 Lucid vehicles, building on the joint program with Nuro. The vehicles are intended for Uber’s global autonomous ride-hailing service, with initial commercial launch planned in the San Francisco Bay Area.
Official collaboration · San Francisco Bay Area06 · Sep 13, 2026Stellantis, Wayve and Uber partner to scale robotaxis globally
Stellantis, Wayve and Uber announced a partnership to advance and scale supervised automated-driving and robotaxi services globally.
Official collaboration · Global07 · Sep 12, 2026Uber Advertising and adidas extend the Backyard Legends campaign across Europe
Uber Advertising’s Creative Studio is helping adidas extend its Backyard Legends narrative through a pan-European Journey Takeover, playable ads and post-checkout placements, including cultural moments such as Bad Bunny concerts.
Official collaboration · Global08 · Sep 12, 2026Uber Advertising and Molson Coors create soccer- and celebration-themed brand experiences
Uber Advertising’s Creative Studio is working with Molson Coors on a 2026 portfolio campaign involving in-app experiences, branded airport shuttles, custom content and a planned branded vehicle activation.
Official collaboration · Global09 · Sep 12, 2026Uber Advertising partners with Mastercard Commerce Media to extend advertiser reach
Uber Advertising announced a partnership with Mastercard Commerce Media to use Mastercard insights to deliver more relevant content and offers to Uber customers, beginning in the United States.
Official collaboration · Global10 · Sep 12, 2026Uber and Expedia Group bring hotel booking into Uber
Uber announced a partnership with Expedia Group to offer hotel booking inside the Uber app, with access intended to grow to more than 700,000 properties globally.
Official collaboration · Global11 · Sep 10, 2026The Freudian Universe of Dalí – exhibition sponsorship and city collaboration
The Museo Thyssen-Bornemisza's official partner page identifies Uber as sponsor of The Freudian Universe of Dalí and the Madrid City Council as a collaborating tourism partner.
Coming soon · Madrid12 · Sep 9, 2026Block and Uber expand global restaurant-operations partnership and launch Cash App Pay on Uber
Block expanded its partnership with Uber by taking Square’s native Uber Eats integration to additional international markets and introducing Cash App Pay as a payment method on Uber and Uber Eats in the United States.
Official collaboration · OaklandFor Uber teams & agencies
Own the quality of this presence.
Add approved visuals, correct current details and submit forthcoming activations for editorial review.
Explore partnership options →