Chinwagy/Brand portfolio
Spotify
Follow Spotify across collaborations, commercial partnerships, launches, experiences and places in one continuously updated Chinwagy profile.
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Latest Spotify collaborations
Warner Music Group and Spotify sign multi-year agreement
WMG and Spotify entered a multi-year agreement covering recorded music and publishing, including expanded catalogs, fan experiences, content bundles and direct licensing.
Official collaboration · Global02 · Sep 14, 2026Spotify and NIVA partner to support independent venues
Spotify and the National Independent Venue Association announced a year-long partnership to support independent music venues and the artists who perform there across the United States.
Happening now · Global03 · Sep 14, 2026Spotify and Peloton launch fitness content partnership
Spotify and Peloton partnered to provide Premium users in supported markets with access to a growing catalog of more than 1,400 ad-free, on-demand Peloton classes within the Spotify ecosystem.
Official collaboration · Global04 · Sep 14, 2026Spotify and Youth Music expand Open Doors partnership
Spotify and Youth Music expanded their Open Doors partnership supporting grassroots music spaces and under-represented young creators. The 2026 cohort was recognized through a collaborative Open Doors Day at Spotify’s London office.
Official collaboration · London05 · Sep 14, 2026Spotify becomes official music partner of New York Liberty
Spotify announced a multi-year partnership making it the official music partner of the WNBA’s New York Liberty, combining basketball and music through fan and team experiences.
Official collaboration · New York City06 · Sep 13, 2026Peloton becomes launch partner for Spotify’s global fitness category
Peloton and Spotify announced a global partnership bringing Peloton expert-led strength and wellness classes to Spotify Premium members in most countries where Spotify operates.
Official collaboration · Global07 · Sep 12, 2026Spotify and Coach announce a global cultural partnership
Spotify and Coach announced plans for a global cultural partnership connecting fashion, music, self-expression and community, with activity planned for fall 2026.
Official collaboration · Cannes08 · Sep 12, 2026Spotify and Depop unite artist wardrobes with curated shops and playlists
Spotify and Depop collaborated on an activation featuring six artists’ curated Depop shops, a shared playlist, live performances, interactive closets and fashion edits at the Hollywood Premiere Motel.
Official collaboration · Los Angeles09 · Sep 12, 2026Spotify and NAVER deepen their Korea platform partnership
Spotify and NAVER are expanding Spotify access across NAVER Maps, Search and NAVER+ Membership, including a completed NAVER single-sign-on integration.
Official collaboration · Seoul10 · Sep 12, 2026Spotify extends FC Barcelona partnership through 2030
Spotify extended its partnership with FC Barcelona through 2030, continuing a collaboration that connects music, sport and culture for fans worldwide.
Happening now · Barcelona11 · Sep 12, 2026Spotify partners with Bookshop.org to connect books and audiobooks
Spotify announced a partnership with Bookshop.org tied to Page Match, allowing users to move between physical or e-books and audiobooks, with physical-book purchasing planned through the Spotify app.
Official collaboration · Global12 · Sep 12, 2026OREO and Coca-Cola launch Besties limited-edition collaboration and Spotify digital experience
OREO and Coca-Cola launched paired limited-edition products, supported by a Spotify-powered Bestie Mode digital experience designed around shared music tastes.
Official collaboration · GlobalFor Spotify teams & agencies
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