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PUMA
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Latest PUMA collaborations
PUMA and LALIGA unveil the official 2026/27 winter ball
LALIGA and PUMA unveiled the official winter edition of the STELLAR NITRO match ball, combining PUMA technology with LALIGA’s official competition ball.
Collaboration coverage · Global02 · BuzzJIL SANDER x PUMA KING AVANTI collaboration
Jil Sander and PUMA resumed their long-running dialogue with the KING AVANTI football-inspired sneaker, forming part of an ongoing multi-collection collaboration whose second instalment was scheduled for March 2026.
Official collaboration · Herzogenaurach03 · BuzzHYROX and PUMA continue global apparel and footwear partnership
PUMA announced a global partnership making it HYROX’s official apparel and footwear partner for all HYROX races from 2024 through 2027.
Official collaboration · Global04 · BuzzManchester City and PUMA global partnership
Manchester City's official partner roster identifies PUMA as a current Global Partner.
Official collaboration · Manchester05 · BuzzSwarovski Creators Lab collaborations with global fashion and lifestyle brands
Swarovski's official Creators Lab presents limited-release products created in collaboration with named outside brands, including Golden Goose, Build-A-Bear, Fusalp, Phileo, PUMA, Stuart Weitzman, Marina Raphael and Aquazzura.
Official collaboration · Global06 · BuzzMan City to debut 2026/27 PUMA Esports kit at RLCS Major
Manchester City announced that it would debut its 2026/27 PUMA Esports kit at an RLCS Major, identifying a product collaboration and a named major-event context.
Official collaboration · Global07 · BuzzRosé fronts PUMA H-STREET campaign
PUMA Japan launched its H-STREET campaign with Rosé, identified as the brand's global ambassador.
Reported collaboration · Global08 · BuzzPUMA enters the Swarovski Creators Lab
PUMA and Swarovski created a limited-edition collection joining sportswear with crystal embellishment for PUMA’s 75th anniversary.
Official collaboration · Global09 · BuzzPUMA x Maison Kitsuné
PUMA and Maison Kitsuné created a fashion and footwear collection blending Japanese-French design references with PUMA sport heritage.
Official collaboration · Global10 · BuzzJil Sander x Puma — Wanderlust
Jil Sander’s official Projects page lists Jil Sander x Puma and identifies the collaboration as “Wanderlust.”
Official collaboration · Global11 · BuzzBalenciaga | PUMA Collection
Balenciaga maintains an official PUMA collaboration surface presenting a joint fashion and sportswear collection.
Official collaboration · Global12 · BuzzMacy's World Soccer HQ × U.S. Soccer Foundation
Macy's World Soccer HQ × U.S. Soccer Foundation
Current · InternationalFor PUMA teams & agencies
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