Piracanjuba

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01 · Sep 27, 2026

Rock in Rio 2026 licensing and partner product programme

Rock in Rio announced about 400 licensed products and partner activations for its 2026 edition. C&A, Key Design, Chilli Beans, Gocase, Pierim and Kouda developed official collections, while Coca-Cola, Heineken, Piracanjuba, KITKAT and Trident created special Rock in Rio-inspired products or packaging.

Official collaboration · Rio de Janeiro

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