Chinwagy/Brand portfolio
National Hockey League
Follow National Hockey League across collaborations, commercial partnerships, launches, experiences and places in one continuously updated Chinwagy profile.
The Chinwagy Buzz
Latest National Hockey League collaborations
Chipotle renews NHL playoff partnership with limited-edition hockey jersey
Chipotle renewed its hockey-related partnership for the 2026 Stanley Cup Playoffs with a jersey-wearing BOGO promotion and a limited-edition hockey jersey distributed through the Rewards Exchange.
Official collaboration · Global02 · Sep 8, 2026BetMGM Becomes Official Sports Betting Partner of the St. Louis Blues
BetMGM entered a multi-year partnership with the St. Louis Blues featuring Enterprise Center signage, co-branded social content and premium hospitality experiences.
Official collaboration · St. Louis03 · Sep 8, 2026Blues–NHL regional broadcast production partnership
The Blues and NHL will jointly oversee production of the club’s regional broadcasts for the 2026–27 season, while the Blues manage sales, marketing and distribution.
Coming soon · St. Louis04 · Sep 7, 2026Kalshi Partners With the NHL as Official Prediction Market Partner
The NHL entered a multiyear U.S. agreement with Kalshi covering official NHL data, marks, logos, league designations and broadcast visibility during major games and events.
Official collaboration · Global05 · Sep 1, 2026New Jersey Devils × NHL × PlayVS School Esports
New Jersey Devils × NHL × PlayVS School Esports
Current · International06 · Sep 1, 2026NHL × Verizon Innovation Lab at Prudential Center
NHL × Verizon Innovation Lab at Prudential Center
Current · InternationalCulture in motion
Current collaborations & activations
1 current
For National Hockey League teams & agencies
Own the quality of this presence.
Add approved visuals, correct current details and submit forthcoming activations for editorial review.
Explore partnership options →