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Formula 1
Follow Formula 1 across collaborations, commercial partnerships, launches, experiences and places in one continuously updated Chinwagy profile.
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Latest Formula 1 collaborations
Louis Vuitton becomes official title partner of the Formula 1 Grand Prix de Monaco 2026
Louis Vuitton and Formula 1 announced a new chapter in their relationship through the official title partnership of the 2026 Monaco Grand Prix.
Official collaboration · Monaco02 · BuzzFormula 1 and NAHMIAS unveil second fashion collection
Formula 1 unveiled a second capsule collection with Los Angeles fashion label NAHMIAS ahead of the United States Grand Prix.
Official collaboration · Global03 · BuzzF1 HUB Presented by American Express to feature new merchandise collaborations in Las Vegas
Formula 1’s Las Vegas Grand Prix will open the F1 HUB at The Venetian Resort Las Vegas with new and returning merchandise collaborations spanning fashion, jewelry, art, sports and entertainment. The official announcement names Etai LA, Greg Yuna, Off Season, Disney, BAPE®, the Vegas Golden Knights, The Wild Collective and Sanrio’s Hello Kitty® and Friends.
Coming soon · Las Vegas04 · BuzzNAHMIAS x Formula 1 apparel collection
NAHMIAS and Formula 1 created a new apparel collection blending F1 racing culture with modern streetwear, sold through the F1 Store, NAHMIAS websites and a Miami pop-up.
Official collaboration · Miami05 · BuzzGordon Ramsay Restaurants partners with Formula 1 for F1 Garage hospitality
Gordon Ramsay Restaurants announced a partnership with Formula 1 to deliver a culinary experience in the F1 Garage, described as the paddock's most premium hospitality offering. The post says the 2025 programme covered ten Grands Prix.
Official collaboration · Global06 · BuzzLouis Vuitton and Formula 1 trophy-trunk partnership
Louis Vuitton participates in LVMH’s ten-year global partnership with Formula 1 by crafting bespoke trophy trunks for major Grand Prix circuits and serving as title partner of the 2025 Australian Grand Prix.
Official collaboration · Global07 · BuzzTechnogym partners with Formula 1 on corporate wellness centre
Technogym's 2025 annual report says a partnership with Formula 1 was announced, including the opening of a Technogym Corporate Wellness Centre at Formula 1's Biggin Hill site.
Official collaboration · Biggin Hill08 · BuzzJewel Changi Airport F1 2026 Ticketholder Privileges
Jewel Changi Airport offers F1 ticket holders complimentary Jewel shopping and dining vouchers, plus ticket promotions at Changi Experience Studio during the 2026 F1 promotion period.
Coming soon · Singapore09 · BuzzFormula 1 takes The Out Lap to Monza welcoming Massimo Bottura
Massimo Bottura's restaurants supplied the culinary concept for Formula 1's The Out Lap hospitality experience at Monza. The activation was created by Formula 1 with official partner Moët Hennessy and presented as a multi-course experience linked to the circuit.
Official collaboration · Monza10 · BuzzFormula 1 and Allwyn partner on global community impact
Formula 1 and lottery operator Allwyn are partnering to engage F1’s international fanbase and support positive community change.
Official collaboration · Global11 · BuzzFormula 1 and Globant collaborate on digital fan experiences
Globant is an Official Partner of Formula 1 and supports technology systems and at-event digital experiences for F1 fans and stakeholders.
Official collaboration · Global12 · BuzzFormula 1 and Salesforce global partnership
Salesforce is a Formula 1 Global Partner, with a multi-year fan-engagement commitment and an AI-powered fan companion.
Official collaboration · GlobalCulture in motion
Current collaborations & activations
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