Chinwagy/Brand portfolio
Fanatics
Follow Fanatics across collaborations, commercial partnerships, launches, experiences and places in one continuously updated Chinwagy profile.
The Chinwagy Buzz
Latest Fanatics collaborations
ESPN and Fanatics Add Interactive In-Game Commerce to ESPN App
ESPN introduced Commerce by Fanatics, enabling viewers to browse sports merchandise connected to the content they watch and complete purchases through ESPN App interactions and QR codes.
Official collaboration · Global02 · Sep 4, 2026AT&T and Fanatics announce strategic five-year partnership
AT&T and Fanatics announced a five-year partnership naming AT&T the Official Connectivity Provider of the Fan. The collaboration includes customer benefits, connected fan experiences, retail integration, co-branded offerings and AT&T’s official partnership of Fanatics Fest NYC.
Official collaboration · New York City03 · Sep 1, 2026Utah Mammoth × Fanatics Omnichannel Retail Partnership
Utah Mammoth × Fanatics Omnichannel Retail Partnership
Current · International04 · Aug 31, 2026Buffalo Bills × Fanatics: exclusive digital storefront
Buffalo Bills × Fanatics: exclusive digital storefront
Current · International05 · Aug 31, 2026Charlotte Hornets × CrowdPlay × Fanatics: Buzz City Rewards
Charlotte Hornets × CrowdPlay × Fanatics: Buzz City Rewards
Current · International06 · Aug 31, 2026Indianapolis Colts × Fanatics: renovated Colts Pro Shop
Indianapolis Colts × Fanatics: renovated Colts Pro Shop
Current · International07 · Aug 31, 2026Minnesota Vikings × The Wild Collective × Fanatics: International Collection
Minnesota Vikings × The Wild Collective × Fanatics: International Collection
Current · International08 · Aug 31, 2026NFL × Abercrombie & Fitch — 2026 collection expansion
NFL × Abercrombie & Fitch — 2026 collection expansion
Current · International09 · Aug 31, 2026NHL × Fanatics: Hometown Remix
NHL × Fanatics: Hometown Remix
Current · International10 · Aug 31, 2026Philadelphia 76ers × CrowdPlay × Fanatics: Society Rewards
Philadelphia 76ers × CrowdPlay × Fanatics: Society Rewards
Current · International11 · Aug 24, 2026DP World Tour × Fanatics
Fanatics becomes exclusive retail partner of the DP World Tour and Ryder Cup Europe.
Chinwagy Buzz · 12 · Aug 24, 2026American Express × Fanatics
American Express and Fanatics connect payments, rewards, merchandise and fan experiences.
Chinwagy Buzz ·For Fanatics teams & agencies
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